COM 449: SOCIAL PROCESSES AND EFFECTS OF MASS COMMUNICATION
DescriptionThis course examines the relationship between the organization of modern society and its communication media with special emphasis on cultural processes and social change. The social-psychological bases of communication are studied within a context of theory and research.
Learning Outcomes• Demonstrate an understanding of the foundational and most current theories surrounding the effects of media on the lives' of consumers,
• Develop personal critiques on the role media has played in your social and psychological development
• Examine the rapidly changing and evolving context of today's media markets and hypothesize about future directions
• Develop of a hypothetical media campaign targeted at the social problem of your choice.